
Alleged financial difficulty around the world has not stopped the EMI Music group and its famous brand Virgin Records signing up a deal with the much in demand songwriters and producers NERVO to a multi-faceted label deal that enables the duo — Aussie sisters Liv and Mim Nervo — to release their own music as artists for the first time ever as well as to sign talent to their new imprint Nervo Records.
Mim and Liv Nervo’s skills as songwriters and producers have attracted a Who’s Who of pop music’s hottest artists drawn to the girls’ bold, sassy electro-pop sound. NERVO’s impressive array of credits include co-writing "VIP" for newly minted pop star Ke$ha, as well as "Boots & Boys" off her chart-topping debut album Animal; writing and vocally producing four tracks on superstar DJ/producer David Guetta’s three-time Grammy-nominated album One Love (including the No. 1 Billboard dance single "When Love Takes Over" featuring Kelly Rowland); co-writing "If I Was A Man" from the Pussycat Dolls’ latest Doll Domination; and co-writing Miley Cyrus’ "Let’s Get Crazy" — the theme song to Hannah Montana: The Movie. The girls have also worked with Roger Sanchez, Armin Van Burren, Deadmau5, and Kaskade.
"We’ve had great training working with other artists," says Liv Nervo. "We love finding talent, figuring out what that artist stands for, and nurturing their creativity." Adds Mim: "Music and club culture is what turns us on so we want to be at the forefront of that by finding artists and bringing out their best with Nervo Records. We are attracted to challenging, club-friendly sounds fused with pop — that’s really our trademark, so we’re excited to bring our own take on it to the public."
Born in Melbourne, Mim and Liv moved to London as teenagers where the former models spent several years immersing themselves in the British capital’s cutting-edge club culture, absorbing the dancefloor sounds of such inspirations as Daft Punk, Justice, AIR, Basement Jaxx, The Chemical Brothers, and a host of underground producers, while sharpening their songwriting, production, and DJ skills. Those influences come in to play as NERVO prepare to step out from behind the scenes and become artists in their own right — creating an engaging blend of electronic music and pop that melds a mainstream sensibility with their killer underground production values.
"After so many years writing for and producing tracks for other artists, we are thrilled to be releasing our own material that truly represents who we are," says Liv. "Our own stuff tends to be a bit more tongue-in-cheek and even risqué. When we’re in the studio, we get the chance to be artistically free and that’s really satisfying." Adds Mim: "With our own songs, there are no creative boundaries. We can do whatever we want with the music and lyrics, which is really exciting."
NERVO have a solid DJ and gigging schedule planned around their album recording schedule and upcoming club releases. In January, their set caused a frenzy at EMI’s star-studded Grammy Award party in the USA, and they set the entertainment quarter alight for the 2010 Mardi Gras Party along side international hitmakers, David Guetta and Bimbo Jones.
In addition, the duo will release a club single, "This Kind Of Love" on the acclaimed UK dance imprint Loaded, as well as playing at the Winter Music Conference in Miami this week. More details will be announced shortly - so stay tuned to Guidetogay.com!











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0 Alki 2010-03-24 17:22 #1